Serie A at home — one full-slate service, one partial, free highlights
Serie A — the Italian top flight, home of Inter, Milan, Juventus, Napoli and Roma — is watched at home through a clear arrangement that is worth stating precisely, because the relationship between the two pay services is a co-exclusive one rather than a winner-takes-all. The structure for 2025-26: DAZN carries all 380 matches of the season; Sky Italia carries 114 of those matches co-exclusively; and Rai, the public broadcaster, carries free-to-air highlights.
The nuance that matters: DAZN is the only service that carries every match, so for full coverage DAZN is the home. But the 114 matches Sky Italia carries are co-exclusive — shared between DAZN and Sky, not taken away from DAZN — so those games can be watched on either service. It would be wrong to call DAZN simply "exclusive": it has the only complete slate, while 114 of its matches are also on Sky. A fan who wants every match needs DAZN; a fan happy with the 114 co-exclusive matches can use Sky (or NOW, Sky's streaming service) instead. Rai adds free highlights twice a week. The 2025-26 Serie A season runs from August 2025 to May 2026.
DAZN: all 380 matches
DAZN is the home of the complete Serie A in Italy — it carries all 380 matches of the season, every match of every round. For an Italian fan who wants to watch the whole league without gaps, DAZN is the route, because it is the only service with the full slate. Whatever match you want — your club's every fixture, the big games, the relegation scraps — it is on DAZN.
DAZN carries its Serie A coverage through the DAZN app and streaming service, across smart TVs, streaming sticks, mobile, consoles and the web, with the Italian-language commentary and studio coverage built for the home market. As the only complete-slate service, DAZN is the natural home for a committed Serie A fan. Check current DAZN Italian pricing at sign-up. For every match of the Italian season, DAZN is the route — bearing in mind that 114 of those matches are also available on Sky, co-exclusively (covered next).
Sky Italia (and NOW): the 114 co-exclusive matches
Sky Italia carries 114 Serie A matches across the 2025-26 season, and the important word is co-exclusive: these 114 matches are shared with DAZN, not exclusive to Sky. So a fan watching on Sky gets a substantial selection of the season — 114 of the 380 matches, including a regular weekly pick of the better fixtures — but not the full slate. The other 266 matches are on DAZN only.
Sky's Serie A coverage is available through the Sky pay-TV package and through NOW, Sky's standalone streaming service, which lets you take Sky's Serie A matches without a satellite subscription. For an Italian fan whose appetite is satisfied by the weekly co-exclusive matches — rather than every single fixture — Sky or NOW can be the route, often alongside Sky's wider sport and entertainment offering. Check current pricing for Sky and NOW at sign-up. For the 114 co-exclusive matches (shared with DAZN), Sky and NOW are the routes; for all 380, DAZN remains necessary.
Rai: free-to-air highlights
Rai, the Italian public broadcaster, provides the free-to-air route — not live matches, but highlights. Rai carries Serie A highlights free on Rai 2, twice a week, rounding up the round's goals and key moments for viewers who do not subscribe to a pay service. For an Italian fan who wants to follow the league's results and goals without paying, Rai's twice-weekly highlights on Rai 2 are the free way in.
This is highlights rather than live coverage, so it is a supplement to the DAZN and Sky live routes, not a substitute. But it is a genuine free option, on free-to-air public television, covering the whole round across its two weekly slots. There is no free-to-air live Serie A in Italy — the live rights sit with DAZN (all 380) and Sky (114 co-exclusive) — so Rai's highlights are the free follow-along, with full live coverage requiring a DAZN (and optionally Sky/NOW) subscription.
So the free picture: Rai 2 highlights twice a week, plus highlights and clips on the official Serie A and club channels. For live matches, DAZN (full slate) and Sky/NOW (114 co-exclusive) are the paid routes.
Is Serie A free to watch in Italy?
Not live. Live Serie A matches in Italy sit behind the two pay services — DAZN (all 380 matches) and Sky Italia (114 co-exclusive, also via NOW). There is no free-to-air broadcaster carrying live Serie A matches in Italy. To watch any match live, a paid subscription is required; to watch every match, DAZN is the route, since it is the only service with the complete slate.
What is free: Rai carries Serie A highlights free on Rai 2 twice a week, plus highlights and clips on the official Serie A and club channels. So an Italian fan can follow the league's results and goals free through Rai's highlights, but live matches require DAZN (or Sky/NOW for the 114 co-exclusive games).
The honest summary: DAZN for all 380 matches; Sky or NOW for the 114 co-exclusive matches (shared with DAZN); Rai 2 for free highlights twice a week; no free live route. Check current pricing at sign-up for DAZN and Sky/NOW.
Italian kick-off times and the big matches
Serie A is played on Italian time (Central European Time), so for a fan in Italy the kick-off times are simply the local schedule. The round is spread across the weekend — Saturday and Sunday afternoon and evening fixtures, with Friday-night and Monday-night games added in some rounds — and the marquee match of the round is typically a Sunday-evening fixture. All of it is on DAZN; the co-exclusive selection is also on Sky.
The matches that draw the biggest Italian audiences are the great derbies and rivalries — the Derby della Madonnina (Inter versus Milan), the Derby d'Italia (Juventus versus Inter), and the meetings of the top clubs in the title race. These showpiece fixtures are on DAZN (all 380), and the bigger ones are typically among Sky's 114 co-exclusive picks too. Check Matchcast for the exact Italian kick-off time of every Serie A fixture, with the broadcaster listing on each match page so you can see whether a given match is DAZN-only or also on Sky.